Ali Abbas

Designed both in-house tools and client-facing fintech products, working day-to-day with the developers and product owner so what got shipped actually matched the designs. Most of my work was for fintech clients based in Cyprus, keeping the interfaces clear and consistent as the product range grew.

Handled UI/UX across several iOS apps, designing to Apple's Human Interface Guidelines. I ran user interviews and usability sessions to find where people were getting stuck, then reworked the navigation and flows around what came up. The navigation redesign noticeably improved how long people stayed in the app.

Worked with 12+ clients across fintech, healthcare, and e-commerce, taking projects from wireframes through high-fidelity mockups and prototypes. Everything was built mobile-first, and the work was specific to each client rather than reused templates.

A productivity assistant designed for people with ADHD and neurodivergence — while remaining useful for everyone. Features task creation, a voice-first mode, deep personalization, user-based prioritization, and a built-in voice assistant.

A C2C platform connecting homeowners with handymen for odd jobs — repairs, plumbing, electrical, and other on-demand technician work.